Knowledge.io is a blockchain powered knowledge sharing platform which enables consumers and experts to prove their knowledge in many areas of expertise, and earn tokens which can be redeemed for real-life rewards. The platform also contains the Q&Ads Knowledge Score Targeting enabling marketers and advertisers to target advertising at real people who have proven expertise in their areas, avoiding many issues prevalent with adtech today.
Knowledge.io began as a concept for rewarding and celebrating knowledge. Everyone pos- sesses knowledge, and is shaped through their individual life experiences, but opportunities to share, showcase, and receive the bene t of one’s own knowledge can be scarce for most people. Knowledge.io introduces a platform to applaud and reward users for sharing their knowledge. Knowledge.io proposes a platform that will enable its participants to attain an immediate reward and validation through gami ed learning, veri cation of expertise, and cutting-edge ad tech based technology. Knowledge.io is a multifaceted platform with for- ward thinking crypto technology, creating a user centric approach to information gathering and persona building. Knowledge.io proposes a new frontier in knowledge tracking, veri ca- tion and validation, and through using reward and incentive models detailed below, attains high levels of engagement.